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Case Study: How LATAM makes headway on sustainability goals with CHOOOSE

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In just 2015, LATAM, the largest airline in South America, announced their sustainability agenda, aptly titled A Necessary Destination. The goals are ambitious, including eliminating single-use plastics by 2023, offsetting 50% of domestic emissions by 2030, and establishing a plan to be carbon neutral by 2050. And the airline is making serious headway.

In the last few years, the airline group has been lauded for their progress, most recently being named the most sustainable airline group in the Americas, Europe, and Oceania (and fourth globally) in the Standard & Poor (S&P) Sustainability Yearbook.

On the road to sustainability, a challenge for any company is carbon emissions mitigation—especially for a leading global airline. LATAM’s sustainability teams knew that it would take in-depth carbon emissions data analysis, transparency with stakeholders, access to carbon emission offsetting projects at internationally recognised standards, and investing in the future with Sustainable Aviation Fuel (SAF) to reach their goals. That’s where CHOOOSE comes in.

Amplifying impact

By partnering with CHOOOSE, LATAM was able to further develop their carbon programme to accelerate their progress. Let’s Fly Neutral allows corporate and cargo customers to track and offset their company’s travel-related emissions, expanding the possibility to carbon offset for hundreds of additional companies. Corporate and cargo customers can offset with trusted, LATAM-curated projects that are based in South America and have a direct impact on the local communities as well as a global impact on carbon emissions.

As an added bonus for corporate customers, LATAM matches every offset made by corporate partners at 100%. Further, the airline covers 50% of all cargo offsets. These types of incentives help to amplify the positive impact each customer makes.

CHOOOSE is proud to be partnering with LATAM on the way toward their sustainability goals, representing the direction that the airline industry is heading.

Are you ready to see how CHOOOSE can support your sustainability goals, no matter how ambitious they may be? Join LATAM and other leading airlines worldwide in offering the highest quality carbon program options to your customers. Learn more about CHOOOSE Connect.